Corporate apologia theory.

The first real theory of crisis communication, corporate apologia evolved from political communication by politicians needing to defend their character in public.

Bibliographic Details

Format:	Video
Language:	English
Language Notes:	Closed-captions in English.
Published:	London, United Kingdom : SAGE Publications Ltd., 2015.
Series:	SAGE video shorts.
Subjects:	Communication in organizations. Crisis management. Communication dans les organisations. Gestion de crise. Nonfiction television programs. Internet videos. Émissions télévisées autres que de fiction. Vidéos sur Internet.
Online Access:	Connect to this streaming video