Cover Image

Digital customer success : why the next frontier of CS is digital and how you can leverage it to drive durable growth /

"Customer Success has evolved and matured immensely over the past decade and now palys a mission-critical role for many organizations--helping them train and retain their customers. It is a critical growth engine for organizations, widely accepted by executives, investors, and consultancies ali...

Full description

Bibliographic Details
Main Authors: Mehta, Nick, 1977- (Author), Capote, Kellie (Author)
Format: eBook
Language:English
Published: Hoboken, New Jersey : John Wiley & Sons, Ltd, [2024]
Subjects:
Business enterprises > Technological innovations.
Success in business.
Customer relations.
Customer services.
Online Access:Connect to the full text of this electronic book
Table of Contents:
  • The high-speed
  • Evolution of customer success
  • Durable business strategies to fuel long-term success
  • Digital customer success is a strategic program
  • The digital customer success maturity model
  • Launching the proactive phase of your digital CS program
  • Evolving to the personalized phase
  • Evolving to the predictive phase
  • Launching your first digital initiative
  • Company-wide digital program governance and cross functional collaboration
  • Optimizing your digital toolkit
  • The ability to be more human.