Chillox : strategizing growth from a food cart to a burger chain /

Chillox started its journey as a small food cart with the aim to provide quality burgers in a value-for-money proposition. Owing to huge customer demand, Chillox was compelled to open a dine-in restaurant with more space and capacity to accommodate this demand. As the burgers gained popularity among...

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Bibliographic Details

Main Authors:	Zaman, Raisa (Author), Joy, Pranto B. (Author)
Format:	eBook
Language:	English
Published:	London : SAGE Publications: SAGE Business Cases Originals, 2023.
Series:	SAGE business cases.
Subjects:	Business logistics > Case studies. Logistique (Organisation) > Études de cas. Business logistics Electronic books. Case studies
Online Access:	Connect to the full text of this electronic book