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Chango in Kenya : striving for growth in the informal economy /

In Kenya, 75% of adults are unbanked, but more than 90% of that population have a mobile phone, thus representing a golden opportunity for fintech companies seeking to disrupt the conventional banking industry. The case provides an overview of market conditions and savings habits in Kenya by examini...

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Bibliographic Details
Main Authors: Otieno, Geoffrey Peter (Author), Kiraka, Ruth (Author)
Format: eBook
Language:English
Published: London : SAGE Publications: SAGE Business Cases Originals, 2023.
Series:SAGE business cases.
Subjects:
Banks and banking, Mobile > Kenya > Case studies.
Banks and banking > Kenya > Case studies.
Finance > Kenya > Case studies.
Managerial economics > Kenya > Case studies.
Banks and banking
Banks and banking, Mobile
Finance
Managerial economics
Kenya
Electronic books.
Case studies
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Internet

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Call Number: HG1616.M54 O85 2023
 
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HG1616.M54 O85 2023 Available