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Neons fashion LLP (A) : a small seller on Amazon marketplace /

This case provides details of how independent sellers are at the mercy of marketplace operators and ends with the need to review the choices of sales channels for different categories like fashion garments and fashion accessories and for the upcoming launch of kids' shoes.

Bibliographic Details
Main Authors: Mukherjee, Saral (Author), Abhishek (Author), Balasubramani, Soundarya (Author)
Format: eBook
Language:English
Published: London : Indian Institute of Management, Ahmedabad, 2019.
Series:SAGE Business. Cases.
Subjects:
Small business > Case studies.
Teleshopping > Case studies.
Sales > Case studies.
Vente > Droit > Études de cas.
Sales.
Small business.
Teleshopping.
Electronic books.
Case studies.
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Holdings details from Available Online
Call Number: HD2341 .M85 2019
 
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HD2341 .M85 2019 Available