Welspun India : reputation management after Egyptian cotton mislabeling /

Welspun India, a leading player in the Indian textile industry, passed through a difficult phase after the termination of its contract with US retailer Target Corporation over allegations of supply lapses and mislabeling cheaper cotton products as expensive Egyptian cotton. The contract termination...

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Bibliographic Details
Main Authors:	Puri, Sandeep, 1972- (Author), Joshi, Shalini (Author), Debnath, Shamik (Author), Hayati, Babak (Author)
Format:	eBook
Language:	English
Published:	London : NeilsonJournals Publishing, 2019.
Series:	SAGE Business. Cases.
Subjects:	Cotton > Labeling > India > Case studies. Reputation > Case studies. Coton > Étiquetage > Inde > Études de cas. Réputation > Études de cas. Reputation. India. Electronic books. Case studies.
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Call Number:		TS1566.W45 P87 2019

TS1566.W45 P87 2019	Available