Shake shack : when ppp equals pr crisis /

Shake Shack's leadership found itself in a difficult situation when, after initially accepting $10 million in PPP (Payroll Protection Program) funds early in the onset of the COVID-19 pandemic, the company decided to return the money. As the first round of PPP funds were quickly exhausted, a pu...

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Bibliographic Details
Main Authors:	Cohu, Jeff (Author), Dillingham, Lindsay (Author)
Format:	eBook
Language:	English
Published:	London : Society for Case Research, 2022.
Series:	SAGE business cases.
Subjects:	Shake Shack (Restaurant chain) > Public relations > Case studies. Communication in crisis management > Case studies. Communication en gestion de crise > Études de cas. Electronic books.
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Call Number	Status	Get It
Call Number:		HD49.3 .C64 2022

HD49.3 .C64 2022	Available