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Adding another tool to the belt at Planet Bean /

This case study introduces Planet Bean as a coffee roasting company with three coffee houses in Guelph, Ontario. The company's successful past can be attributed to its strong commitment to producing environmentally sustainable and socially conscious coffee. With increased competition from Starb...

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Bibliographic Details
Main Authors: Von Massow, Mike (Author), McAdams, Bruce (Author)
Format: eBook
Language:English
Published: London : International CHRIE, 2018.
Series:SAGE Business Cases.
Subjects:
Planet Bean.
Cunningham, Byron.
Coffee shops > Canada > Ontario > Marketing > Case studies.
Success in business > Case studies.
Strategic planning > Case studies.
Succès dans les affaires > Études de cas.
Planification stratégique > Études de cas.
Strategic planning
Success in business
Electronic books.
Case studies
Case studies.
Études de cas.
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Call Number: TX415 .V66 2018
 
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TX415 .V66 2018 Available