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Assessing the potential for Banana Guards /

Serial entrepreneur Gavin Megnauth has been offered the opportunity to purchase an exclusive three-year UK sales franchise for an innovative plastic carrying case for bananas. He loves the novelty Banana Guard concept, is sure they will be popular, but is worried that the franchise fee is too high....

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Bibliographic Details
Main Authors: O'Brien, Justin (Peter Justin) (Author), Megnauth, Gavin (Author), Xiao, Ling (Author)
Format: eBook
Language:English
Published: London : SAGE Publications: SAGE Business Cases Originals, 2022.
Series:SAGE Business cases.
Subjects:
Entrepreneurship > Case studies.
Small business > Growth > Case studies.
Entrepreneuriat > Études de cas.
Petites et moyennes entreprises > Croissance > Études de cas.
Entrepreneurship.
Small business > Growth.
Electronic books.
Case studies.
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Call Number: HB615 .O27 2022
 
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HB615 .O27 2022 Available