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Business innovation in retail, playing the right cards : a case of reliance retail /

This case is anchored around Reliance Retail to highlight the nuances of significant transformations that are happening in the Indian retail industry. The case includes a detailed and chronological records of the business events happening with respect to the retail supply chain. The case specificall...

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Bibliographic Details
Main Authors: Kundu, Soumyadeep (Author), Sarkar, Ashutosh (Author)
Format: eBook
Language:English
Published: London : Indian Institute of Management, Kozhikode, 2022.
Series:SAGE business cases.
Subjects:
Retail trade > India > Case studies.
Marketing > India > Case studies.
Commerce de détail > Inde > Études de cas.
Marketing > Inde > Études de cas.
Marketing
Retail trade
India
Electronic books.
Case studies
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Call Number: HF5429.6.I5 K86 2022
 
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HF5429.6.I5 K86 2022 Available