Santo Broadcasting Company : moving forward or held back in time /

This case tells the story of 26-year-old family member, Rahman, who joined his grandmother's telecommunication business, with the goal of introducing innovations to keep the business within the family. He was challenged by the resistance of his grandaunt who expressed concern that introductions...

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Bibliographic Details

Main Authors:	Santiago, Andrea L. (Author), Habito, Carla Melissa (Author)
Format:	eBook
Language:	English
Published:	London : SAGE Publications: SAGE Business Cases Originals, 2021.
Series:	SAGE business cases
Subjects:	Business planning. Family-owned business enterprises. Entreprises familiales. Electronic books.
Online Access:	Connect to the full text of this electronic book