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The bass model : demand forecasting for affordable housing in India /

In early 2021, a marketing analytics team at a reputable organization in India was debating the prospects and growth forecasts of the affordable housing sector in urban India. This sector was a priority area for the government and several schemes to aid its growth had been launched. During 2018-20,...

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Bibliographic Details
Main Authors: Mitra, Suddhachit (Author), Priya, Preeti (Author), Venkatesh, Anand (Author)
Format: eBook
Language:English
Published: London : SAGE Publications: SAGE Business Cases Originals, 2022.
Series:SAGE business cases.
Subjects:
Demand (Economic theory) > Forecasting > Case studies.
Demand (Economic theory) > Mathematical models.
Housing > India > Case studies.
Demande (Théorie économique) > Prévision > Études de cas.
Demande (Théorie économique) > Modèles mathématiques.
Housing.
India.
Electronic books.
Case studies.
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Call Number: HB820 .M58 2022
 
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HB820 .M58 2022 Available