This is your brain on drug ads /

This case discusses U.S. policy to allow pharmaceutical companies to run direct-to-consumer drug ads. This is focused around a National Public Radio Planet Money podcast in which the journalists do a deep dive into how the United States became one of only two countries to allow direct-to-consumer dr...

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Bibliographic Details
Main Author: Baskin, Ernest (Author)
Format: eBook
Language:English
Published: London : National Public Radio Planet Money, 2023.
Series:SAGE business cases.
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Call Number: HF6161.D7 B37 2023
 
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HF6161.D7 B37 2023 Available