Cover Image

Unilever and leadership : gender, race, and classification in corporate globalisation /

Unilever is known for historic and contemporary product innovations attractive to sanitation, health, and socially conscientious consumers. October 10, 2017, The Financial Times reported that Unilever had apologised for an advertisement deemed racist in a widespread social media outcry. This outcry...

Full description

Bibliographic Details
Main Author: Humphries-Kil, Maria (Author)
Format: eBook
Language:English
Published: London : SAGE Publications: SAGE Business Cases Originals, 2019.
Series:SAGE Knowledge. Cases.
SAGE research methods. Cases.
Subjects:
Unilever (Firm) > Case studies.
Unilever (Firm)
Social perception > Case studies.
Racism > Case studies.
Sexism > Case studies.
Critical theory > Case studies.
Public relations > Case studies.
Globalization > Case studies.
Perception sociale > Études de cas.
Racisme > Études de cas.
Sexisme > Études de cas.
Théorie critique > Études de cas.
Relations publiques > Études de cas.
Mondialisation > Études de cas.
Critical theory
Globalization
Public relations
Racism
Sexism
Social perception
Electronic books.
Case studies
Case studies.
Études de cas.
Online Access:Connect to the full text of this electronic book

Internet

Connect to the full text of this electronic book

Available Online

Holdings details from Available Online
Call Number: HM1041 .H86 2019
 
Call Number Status Get It
HM1041 .H86 2019 Available