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Investigating GoPro and its diffusion of innovations /

GoPro became a public company in 2014 to much fanfare, as it was rated as a top technology initial public offering for the year. Company founder and CEO Nick Woodman and his leadership team have faced a series of challenges since the initial public offering. In 2018, the GoPro stock price decreased...

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Bibliographic Details
Main Author:	Hambrick, Marion E. (Author)
Format:	eBook
Language:	English
Published:	London : SAGE Publications: SAGE Business Cases Originals, 2019.
Series:	SAGE Knowledge. Cases.
Subjects:	GoPro (Firm) > Case studies. GoPro (Firm) Camera industry > United States > Case studies. Wearable video devices > Case studies. Appareils photographiques > Industrie > États-Unis > Études de cas. Caméras corporelles > Études de cas. Camera industry Wearable video devices United States Electronic books. Case studies Case studies. Études de cas.
Online Access:	Connect to the full text of this electronic book

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