APA (7th ed.) Citation

Kumar, A., & Palan, H. (2017). Radio Mirchi: Entry into the Kolkata Market. Indian Institute of Management, Ahmedabad.

Chicago Style (17th ed.) Citation

Kumar, Anand, and Harit Palan. Radio Mirchi: Entry into the Kolkata Market. London: Indian Institute of Management, Ahmedabad, 2017.

MLA (9th ed.) Citation

Kumar, Anand, and Harit Palan. Radio Mirchi: Entry into the Kolkata Market. Indian Institute of Management, Ahmedabad, 2017.