Lajthiza Water Company : development in Albania's domestic market and expansion to international markets /

Lajthiza is a leading water bottling and distribution company in Albania. This case reviews a five-year period (2017-2021) during which Lajthiza and its competitors were studied. The company's success in the domestic market has led to its expansion into international markets. Lajthiza has imple...

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Bibliographic Details
Main Authors: Sulaj, Kejsi (Author), Pfoertsch, Waldemar (Author)
Format: eBook
Language:English
Published: London : SAGE Publications: SAGE Business Cases Originals, 2024.
Series:SAGE business cases.
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Call Number: HD30.255 .S85 2024
 
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HD30.255 .S85 2024 Available