Jeffery, M. (2006). ROI for a customer relationship management initiative at GST. Kellogg School of Management.
Chicago Style (17th ed.) CitationJeffery, Mark. ROI for a Customer Relationship Management Initiative at GST. London: Kellogg School of Management, 2006.
MLA (9th ed.) CitationJeffery, Mark. ROI for a Customer Relationship Management Initiative at GST. Kellogg School of Management, 2006.
Warning: These citations may not always be 100% accurate.