How will BLM change corporate activism? /

As widespread protests in support of the Black Lives Matter (BLM) movement continue to fill streets of major U.S. cities, many corporations and brands are scrambling to pledge advocacy through corporate activism initiatives and to release public relations statements in support of BLM. This case asks...

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Bibliographic Details

Main Author:	Rae, Madeline (Author)
Format:	eBook
Language:	English
Published:	London : SAGE Publications: SAGE Business Cases Originals, 2020.
Series:	SAGE Business Cases.
Subjects:	Black lives matter movement. Social responsibility of business. Mouvement Black Lives Matter. Entreprises > Responsabilité sociale. Black lives matter movement Social responsibility of business Electronic books. Case studies. Études de cas.
Online Access:	Connect to the full text of this electronic book