Madhyamam Broadcasting Ltd. (A) /

In 2011, Samjad, Deputy CEO of the newly formed company Maledia Broadcasting Limited (MBL) - a new venture of the Cochin based media group, is preparing to make financial projections to justify the feasibility of the new Malayalam news channel. Samjad needs to make practical and credible estimates f...

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Bibliographic Details
Main Authors:	Purani, Keyoor (Author), Jeesha, Krishnan (Author)
Format:	eBook
Language:	English
Published:	London : Indian Institute of Management, Kozhikode, 2018.
Series:	SAGE Business Cases.
Subjects:	Maledia Broadcasting Limited. Cochin Media Group. Capital budget > India > Case studies. Broadcasting > India > Case studies. Budget d'investissement > Inde > Études de cas. Radiodiffusion > Inde > Études de cas. Broadcasting. Capital budget. India. Electronic books. Case studies.
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Call Number:		HG4028.C4 P87 2018

HG4028.C4 P87 2018	Available