Live classroom debate : should Coca-Cola be held solely accountable for the environmentally damaging impacts of the plastic waste of their product? /

Despite mountains of evidence and action against plastic pollution, in January 2020, Bea Perez, Head of Sustainability at Coca-Cola, declared that the brand would not stop selling their product in plastic bottles because that is the way customers wanted to purchase the product. This case provides ma...

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Bibliographic Details
Main Authors: Cole, Rosanna (Author), Benstead, Amy V. (Author), McLoughlin, Kate (Author)
Format: eBook
Language:English
Published: London : SAGE Publications : SAGE Business Cases Originals, 2021.
Series:SAGE Business Cases.
Subjects:
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Call Number: TD798 .C65 2021
 
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TD798 .C65 2021 Available