Sawhney, M. S., Goodman, P., & Keerthivasan, G. (2017). Best Buy: Creating a winning customer experience in consumer electronics. Kellogg School of Management.
Chicago Style (17th ed.) CitationSawhney, Mohanbir S., Pallavi Goodman, and Ganesan Keerthivasan. Best Buy: Creating a Winning Customer Experience in Consumer Electronics. London: Kellogg School of Management, 2017.
MLA (9th ed.) CitationSawhney, Mohanbir S., et al. Best Buy: Creating a Winning Customer Experience in Consumer Electronics. Kellogg School of Management, 2017.
Warning: These citations may not always be 100% accurate.