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The globalization of the Shanghai Garment Trade Association : a case study /

Capitalizing on the business world's enthusiasm about China, the Shanghai Garment Trade Association has decided to formalize its efforts of promoting Shanghai as the new fashion capital of world by forming a new federation that would bring representative organizations from the five major fashio...

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Bibliographic Details
Main Authors: Ballard, Nadia (Author), Alon, Ilan (Author)
Format: eBook
Language:English
Published: London : NeilsonJournals Publishing, 2005.
Series:SAGE Knowledge. Cases.
Subjects:
Fashion merchandising > China > Shanghai > Case studies.
Clothing trade > China > Shanghai > Case studies.
Mode > Marchandisage > Chine > Shanghai > Études de cas.
Clothing trade
Fashion merchandising
China > Shanghai
Electronic books.
Case studies
Case studies.
Études de cas.
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Call Number: HD9940.C62 B35 2005
 
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HD9940.C62 B35 2005 Available