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Usha Martin : surviving a perfect storm /

In December 2017, Usha Martin, an engineering company with more than fifty years of operation was at a critical juncture, with its long-term survival at stake. Founded with a goal of making wire ropes, a specialized product, the company had backward integrated into making steel and further backward...

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Bibliographic Details
Main Authors: Pangarkar, Nitin (Author), Garg, Manav (Author)
Format: eBook
Language:English
Published: London : SAGE Publications: SAGE Business Cases Originals, 2019.
Series:SAGE Knowledge. Cases.
SAGE research methods. Cases.
Subjects:
Usha Martin.
Strategic planning.
Corporations > Corrupt practices.
Crisis management.
Conflict management.
Planification stratégique.
Sociétés > Pratiques déloyales.
Gestion de crise.
Gestion des conflits.
Conflict management
Corporations > Corrupt practices
Crisis management
Strategic planning
Electronic books.
Case studies.
Études de cas.
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Call Number: HD30.28 .P36 2019
 
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HD30.28 .P36 2019 Available