Easy Flower : flowers meet business and technology /

In less than four years, Easy Flower (EF) grew from an e-commerce flower retail start-up to China's largest supply chain operator in fresh flowers. Easy Flower positioned itself as a provider of quality flowers to retail florists. Taking advantage of its strength in technology talent, and pooli...

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Bibliographic Details
Main Authors: Jie, Jiao (Author), Ziqian, Zhao (Author), Jiulu, Zhang (Author), Haipeng, Xu (Author), Yuanshen, Gao (Author), Binhai, Zhu (Author), Chi, Ma (Author), Yanyang, Wang (Author)
Format: eBook
Language:English
Published: London : Tsinghua University School of Economics and Management, 2020.
Series:SAGE Business. Cases.
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Call Number: HF5548.32 .J54 2020
 
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