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Ensuring effective customer participation : a case study on mobile SIM re-registration in Bangladesh /

This case recounts the SIM re-registration process in Bangladesh from a service delivery viewpoint and narrates the series of events and challenges undertaken to ensure proactive subscriber participation. The process, activated from November 2015 to May 2016, was a major project and encompassed 130...

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Bibliographic Details
Main Authors: Zabeen, Mashruha (Author), Huda, S. S. M. Sadrul (Author)
Format: eBook
Language:English
Published: London : SAGE Publications: SAGE Business Cases Originals, 2019.
Series:SAGE Knowledge. Cases.
Subjects:
Customer services > Bangladesh > Case studies.
Electronic surveillance > Bangladesh > Case studies.
Telecommunication > Bangladesh > Case studies.
Social marketing > Bangladesh > Case studies.
Service à la clientèle > Bangladesh > Études de cas.
Surveillance électronique > Bangladesh > Études de cas.
Télécommunications > Bangladesh > Études de cas.
Marketing social > Bangladesh > Études de cas.
Customer services
Electronic surveillance
Social marketing
Telecommunication
Bangladesh
Electronic books.
Case studies
Case studies.
Études de cas.
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Call Number: HF5415.5 .Z33 2019
 
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HF5415.5 .Z33 2019 Available