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Samsung Electronics Company, Ltd. : Galaxy Note 7 crisis /

Samsung Electronics Company, Ltd. experienced the most serious business problem in its history following reports that lithium ion batteries in the company's Galaxy Note 7 smartphone were exploding and catching fire in 2016. This case examines technical malfunctions associated with the product f...

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Bibliographic Details
Main Authors: Thomas, Emily (Author), Zeron, Alejandra (Author), O'Rourke, James S. (Author)
Format: eBook
Language:English
Published: London : The Eugene D. Fanning Center for Business Communication, Mendoza College of Business, University of Notre Dame, 2017.
Series:SAGE Knowledge. Cases.
Subjects:
Samsung Telecommunications America > Case studies.
Samsung Telecommunications America
Crisis management > Case studies.
Samsung Galaxy Note (Smartphone) > Case studies.
Smartphones > Case studies.
Product safety > Case studies.
Gestion de crise > Études de cas.
Samsung Galaxy Note (Téléphone intelligent) > Études de cas.
Téléphones intelligents > Études de cas.
Produits commerciaux > Sécurité > Études de cas.
Crisis management
Product safety
Samsung Galaxy Note (Smartphone)
Smartphones
Electronic books.
Case studies
Case studies.
Études de cas.
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Holdings details from Available Online
Call Number: HD49 .T46 2017
 
Call Number Status Get It
HD49 .T46 2017 Available