Reviving Eu Yan Sang /

Eu Yan Sang was a traditional Chinese medicine (TCM) family business that had been in business for more than 100 years. Despite family strife and divided leadership, Richard Eu, a fourth generation Eu, grew the company from a SGD 4 million business to a SGD 338 million one. Everything was going well...

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Bibliographic Details

Main Author:	Ang, Jovina (Author)
Format:	eBook
Language:	English
Published:	London : SAGE Publications : SAGE Business Cases Originals, 2019.
Series:	SAGE Knowledge. Cases. SAGE research methods. Cases.
Subjects:	Eu Yan Sang International Ltd. Strategic planning > Case studies. Medicine, Chinese Planification stratégique > Études de cas. Strategic planning Electronic books. Case Reports Case studies Case studies. Études de cas.
Online Access:	Connect to the full text of this electronic book