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Mama needs to rest : marketing the postpartum experience /

Lisa Thompson is a middle-aged working mother, juggling a busy career with the demands of parenting her toddler son. Her family's carefully maintained balance has been recently disrupted by a difficult pregnancy and she is worried about how she will be able to do it all once the new baby arrive...

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Bibliographic Details
Main Author: Kniazeva, Ekaterina, active 2019 (Author)
Format: eBook
Language:English
Published: London : SAGE Publications: SAGE Business Cases Originals, 2019.
Series:SAGE Knowledge. Cases.
SAGE research methods. Cases.
Subjects:
Thompson, Lisa, > active 2019.
Postnatal care > United States > Marketing > Case studies.
Postnatal care > Taiwan.
Marketing research > United States > Case studies.
Soins postnatals > Taiwan.
Marketing > Recherche > États-Unis > Études de cas.
Marketing research
Postnatal care
Taiwan
United States
Electronic books.
Case Reports
Case studies
Case studies.
Études de cas.
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Internet

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Holdings details from Available Online
Call Number: RG801 .K55 2019
 
Call Number Status Get It
RG801 .K55 2019 Available