Saama Technologies : growth through a focused vertical market strategy /

After a successful transition from a projects-based IT business services company to a platform-driven analytics company, Saama's core leadership team gathered in 2017 to brainstorm the next phase of its growth. The year before, the team had decided to narrow its target market to the life scienc...

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Bibliographic Details
Main Authors: Sawhney, Mohanbir S. (Author), Goodman, Pallavi (Author)
Format: eBook
Language:English
Published: London : Kellogg School of Management, 2018.
Series:SAGE Knowledge. Cases.
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Call Number: HD58.8 .S29 2018
 
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