Investigating companies' journey toward business model innovation through case study research /

This case study presents an overview of the main steps and challenges encountered in a qualitative, longitudinal investigation of how companies reconfigure and innovate their business models. A business model describes how a company is concretely realizing its long-term strategy, describing the choi...

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Bibliographic Details
Main Authors: Battistella, Cinzia (Author), Pessot, Elena (Author)
Format: eBook
Language:English
Published: London : SAGE Publications Ltd, 2019.
Series:SAGE Research Methods. Cases.
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Call Number: HD30.28 .B38 2019
 
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HD30.28 .B38 2019 Available