Cover Image

Principles of marketing /

Show other versions (3)

The fourteenth edition includes coverage on sustainability and a focus on marketing in today's challenging economic climate.

Bibliographic Details
Main Author: Kotler, Philip (Author)
Other Authors: Armstrong, Gary (Gary M.)
Format: Book
Language:English
Published: Boston : Pearson Prentice Hall, 2012.
Edition:14th ed.
Subjects:
Marketing.
Marketing
marketing.
Marketing > 0 Gesamtdarstellung.
Marknadsföring.
Marketingpolitik.
Search Result 1
Cover Image
Book
Search Result 2
Cover Image
by Kotler, Philip
Published 1989
Book
Search Result 3
Cover Image
by Kotler, Philip
Published 1983
Book
Show all versions (4)