Essentials of strategic management : the quest for competitive advantage /

The standout features of this fifth edition of Essentials of Strategic Management are its concisely written and robust coverage of strategic management con-cepts and its compelling collection of cases.

Bibliographic Details

Main Authors:	Gamble, John (John E.) (Author), Thompson, Arthur A., 1940- (Author), Peteraf, Margaret Ann (Author)
Format:	Book
Language:	English
Published:	New York, NY : McGraw-Hill Education, [2017]
Edition:	Fifth edition.
Series:	McGraw-Hill international edition
Subjects:	Strategic planning. Business planning. Competition. Strategic planning > Case studies. Planification stratégique. Planification stratégique > Études de cas. Case studies.