Competitive advantage : creating and sustaining superior performance : with a new introduction /

The author shows executives how to evaluate their company's own competitive position and take action to create a sustained competitive advantage.

Bibliographic Details
Main Author:	Porter, Michael E., 1947- (Author)
Format:	Book
Language:	English
Published:	New York : Free Press, [1998]
Edition:	1st Free Press ed.
Subjects:	Competition. Industrial management. Gestion d'entreprise. Competition Industrial management industrial management. competitiveness. industrial enterprise. cost. product development. technological change. innovation. research and development. market study. planning. business organization. production diversification. product. competition. gestion industrielle. compétitivité entreprise industrielle. coût. mise au point de produits. changement technologique. recherche et développement. étude de marché planification. organisation de l'entreprise. diversification de la production. produit. concurrence. gestión industrial. competitividad. empresa industrial. costo. desarrollo de productos. cambio tecnológico. innovación. investigación y desarrollo. estudio de mercado. planificación. organización de la empresa. diversificación de la producción. producto. competencia. guide. bibliography. bibliographie. guía. bibliografía.
Online Access:	Sample text Table of contents Contributor biographical information Publisher description

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