AI innovation in services marketing /

Bibliographic Details
Corporate Author:	IGI Global Online
Other Authors:	Correia, Ricardo Fontes, 1978- (Editor), Venciūtė, Dominyka, 1990- (Editor)
Format:	eBook
Language:	English
Published:	Hershey, PA : IGI Global, Business Science Reference, an imprint of IGI Global, [2024]
Series:	Advances in marketing, customer relationship management, and e-services (AMCRMES) book series.
Subjects:	Service industries > Technological innovations. Service industries > Marketing. Artificial intelligence > Industrial applications. Services (Industrie) > Innovations. Services (Industrie) > Marketing. Intelligence artificielle > Applications industrielles. Electronic books.
Online Access:	Connect to the full text of this electronic book

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