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Digital business models in sport /

"Digital technologies are having a profound impact on sport business, opening up new opportunities to generate income and value. This book explores the phenomenon of digitization in sport management, with a particular focus on business models and how they are being transformed in this new digit...

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Bibliographic Details
Corporate Author: Taylor & Francis
Other Authors: Tomanek, Mateusz (Editor), Cieśliński, Wojciech (Editor), Polasik, Michał (Editor)
Format: eBook
Language:English
Published: Abingdon, Oxon ; New York, NY : Routledge, 2022.
Series:Routledge research in sport business and management.
Subjects:
Sports administration > Data processing.
Sports > Technological innovations.
Performance technology.
Sports > Gestion > Informatique.
Sports > Innovations.
Performance technology
Sports administration > Data processing
Sports > Technological innovations
athlete engagement
business models
digital business
digital technology
digitisation
football
Mateusz Tomanek
Michal Polasik
micropayments
sponsorship
sports clubs
sport business
sport communication
sport management
sport organisations
Wojciech Cieśliński
wearable devices
Electronic books.
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Call Number: GV713 .D55 2022eb
 
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GV713 .D55 2022eb Available