The SAGE handbook of social marketing /
This benchmark handbook brings together a systematic framework and state-of-the-art thinking to provide complete coverage of the social marketing discipline.
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| Other Authors: | , , |
| Format: | eBook |
| Language: | English |
| Published: |
Thousand Oaks, Calif. :
SAGE,
2011.
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| Subjects: | |
| Online Access: | Connect to the full text of this electronic book |
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