Communication of innovations : a journey with Ev Rogers /

This text illustrates how Everett Rogers' students and colleagues have applied their scholarship to communication, management, social marketing, development studies, health promotion and intercultural communication, to name a few.

Bibliographic Details
Corporate Author:	Sage Publications
Other Authors:	Singhal, Arvind, 1962-, Dearing, James W.
Format:	eBook
Language:	English
Published:	London : SAGE, 2006.
Subjects:	Rogers, Everett M. Communication of technical information. Diffusion of innovations > History > 20th century. Technology transfer. Electronic books.
Online Access:	Connect to the full text of this electronic book

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Call Number	Status	Get It
Call Number:		T10.5 .C585 2006

T10.5 .C585 2006	Available