An introduction to qualitative market research /
The seven volumes of Qualitative Market Research provide complete coverage of qualitative market research practice. Each book cross-references others in the series, but can also be used as a stand-alone resource on a key topic.
| Main Authors: | , |
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| Corporate Author: | |
| Format: | eBook |
| Language: | English |
| Published: |
London :
SAGE Publications,
2013.
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| Series: | Qualitative market research ;
1. |
| Subjects: | |
| Online Access: | Connect to the full text of this electronic book |
| Summary: | The seven volumes of Qualitative Market Research provide complete coverage of qualitative market research practice. Each book cross-references others in the series, but can also be used as a stand-alone resource on a key topic. |
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| Item Description: | Previously issued in print: 2002. |
| Physical Description: | 1 online resource. |
| Audience: | Specialized. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9781849208550 (ebook) : |