APA (7th ed.) Citation

Imms, M., & Ereaut, G. (2013). An introduction to qualitative market research. SAGE Publications.

Chicago Style (17th ed.) Citation

Imms, Mike, and Gill Ereaut. An Introduction to Qualitative Market Research. London: SAGE Publications, 2013.

MLA (9th ed.) Citation

Imms, Mike, and Gill Ereaut. An Introduction to Qualitative Market Research. SAGE Publications, 2013.

Warning: These citations may not always be 100% accurate.