Moderating focus groups : a practical guide for group facilitation /

Designed specifically for the needs of the focus group moderator, this comprehensive guide covers everything from pre-session participant recruitment to post-session reporting. In addition, the author includes a wealth of advanced and new techniques, such as those for managing group dynamics, energi...

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Bibliographic Details

Main Author:	Greenbaum, Thomas L.
Corporate Author:	Sage Publications
Format:	eBook
Language:	English
Published:	London : SAGE, 2000.
Subjects:	Focus groups. Social sciences > Research. Electronic books.
Online Access:	Connect to the full text of this electronic book