Business planning and market strategy /

Business Planning and Market Strategy offers students, entrepreneurs, and executives penetrating insights into developing business plans and market strategies that bolster the odds of succeeding in today's highly competitive marketplace. Rather than reduce the planning process to mechanistic, s...

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Bibliographic Details

Main Author:	Valentin, Erhard K.
Corporate Author:	Sage Publications
Format:	eBook
Language:	English
Published:	Los Angeles : SAGE, [2015]
Subjects:	Business planning. Strategic planning. Electronic books.
Online Access:	Connect to the full text of this electronic book