Three lessons from chatting about strategy with ChatGPT : when generative AI's capacity for strategy creation is put to the test, it reveals where its strengths lie, and where humans still have the edge /

Large language models like ChatGPT are generating excitement about their potential use cases. A pair of business strategists decided to test whether the tool can support ideation, experimentation, evaluation, and storytelling as part of the strategy creation process. In a series of experiments, they...

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Bibliographic Details
Main Authors: Stadler, Christian (Author), Reeves, Martin (Author)
Corporate Author: Safari, an O'Reilly Media Company
Format: eBook
Language:English
Published: [Place of publication not identified] : MIT Sloan Management Review, 2023.
Edition:[First edition].
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Summary:Large language models like ChatGPT are generating excitement about their potential use cases. A pair of business strategists decided to test whether the tool can support ideation, experimentation, evaluation, and storytelling as part of the strategy creation process. In a series of experiments, they posed a realistic question of strategy to ChatGPT, followed by iterative follow-up questions. In this article, they share three lessons that emerged from their experiments with generative AI.
Item Description:Reprint #64446.
Physical Description:1 online resource (5 pages)