Three lessons from chatting about strategy with ChatGPT : when generative AI's capacity for strategy creation is put to the test, it reveals where its strengths lie, and where humans still have the edge /
Large language models like ChatGPT are generating excitement about their potential use cases. A pair of business strategists decided to test whether the tool can support ideation, experimentation, evaluation, and storytelling as part of the strategy creation process. In a series of experiments, they...
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