IGI Global Online, Medina Quintero, J. M., Sahagun, M. A., Alfaro, J., & Ortiz-Rodriguez, F. (2023). Global perspectives on the strategic role of marketing information systems. Business Science Reference, an imprint of IGI Global. https://doi.org/10.4018/978-1-6684-6591-2
Chicago Style (17th ed.) CitationIGI Global Online, José Melchor Medina Quintero, Miguel Angel Sahagun, Jorge Alfaro, and Fernando Ortiz-Rodriguez. Global Perspectives on the Strategic Role of Marketing Information Systems. Hershey, PA: Business Science Reference, an imprint of IGI Global, 2023. https://doi.org/10.4018/978-1-6684-6591-2.
MLA (9th ed.) CitationIGI Global Online, et al. Global Perspectives on the Strategic Role of Marketing Information Systems. Business Science Reference, an imprint of IGI Global, 2023. https://doi.org/10.4018/978-1-6684-6591-2.