Managing festivals for destination marketing and branding /

Bibliographic Details
Corporate Author:	IGI Global Online
Other Authors:	Kulshreshtha, Sharad Kumar, 1978- (Editor)
Format:	eBook
Language:	English
Published:	Hershey, PA : Business Science Reference, 2023.
Subjects:	Culture and tourism. Festivals > Management. Place marketing. Electronic books.
Online Access:	Connect to the full text of this electronic book

Available Online