Creative strategy : reconnecting business and innovation /

Annotation

Bibliographic Details

Main Authors:	Bilton, Chris, Cummings, Stephen (Author)
Format:	eBook
Language:	English
Language Notes:	English.
Published:	Chichester, U.K. : John Wiley & Sons, 2010.
Series:	Images of business strategy
Subjects:	Strategic planning. Creative ability in business. Technological innovations.
Online Access:	Connect to the full text of this electronic book