Social network analysis in telecommunications /

"A timely look at effective use of social network analysis within the telecommunications industry to boost customer relationships The key to any successful company is the relationship that it builds with its customers. This book shows how social network analysis, analytics, and marketing knowle...

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Bibliographic Details

Main Author:	Reis Pinheiro, Carlos Andre, 1940-
Format:	eBook
Language:	English
Published:	Hoboken, N.J. : Wiley, ©2011.
Series:	Wiley and SAS business series.
Subjects:	Telecommunication > Customer services. Social networks. Customer relations > Technological innovations. Social Support
Online Access:	Connect to the full text of this electronic book