Food industry design, technology, and innovation /

"Food products have always been designed, but usually not consciously. Even when design has been part of the process, it has often been restricted to considerations of packaging, logos, fonts and colors. But now design is impacting more dramatically on the complex web that makes up our food sup...

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Bibliographic Details

Main Author:	Traitler, Helmut
Other Authors:	Coleman, Birgit, Hofmann, Karen
Format:	eBook
Language:	English
Published:	Hoboken, New Jersey : IFT Press, Wiley Blackwell, 2014.
Series:	Institute of Food Technologists Series.
Subjects:	Food > Packaging. Food presentation. Branding (Marketing) Food > Technological innovations. Electronic books.
Online Access:	Connect to the full text of this electronic book