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The PDMA handbook of new product development /

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The bible of new product development is now updated with the latest information from the Product Development and Management Association (PDMA). Containing the entire PDMA ""Body of Knowledge"" needed for passing its professional certification exam, this handbook covers all areas...

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Bibliographic Details
Other Authors: Kahn, Kenneth B. (Editor), Kay, Sally Evans (Editor), Slotegraaf, Rebecca (Editor), Uban, Steve (Editor)
Format: eBook
Language:English
Published: Hoboken, N.J. : Wiley, ©2013.
Edition:Third edition.
Subjects:
Product management > United States > Handbooks, manuals, etc.
Electronic books.
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Call Number: HF5415.153 .P35 2013eb
 
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HF5415.153 .P35 2013eb Available